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Close-up of selvedge denim jeans inside front pocket, showing black and white cow print pocket lining and brown fabric texture.

Chocolate Milk Selvedge

Naked & Famous

We've been waiting for this iteration to come since it's Strawberry's predecessor. You know already that we love a brown weft selvedge. This lightweight summer option is going to be incredible.

Close-up front view of grey waxed canvas trench coat collar and upper chest, worn by male model, 5'9

Trench Coat Returns

RGT

This time, a little less stealthy but a bit easier to wear with your neutrals.

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Close-up of interior neck label on classic purple cardigan, showing front inside collar details.

Our Spring Collab Has Landed

Dant x Dehen

We went wild with the colors for our spring release, but don't fret...if bubblegum pink isn't your bag, we have a Black Dry Wax Herringbone Chore Coat for you!

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Full body front view of male model, 5'9

A Full Spring Collection

Eat Dust

Starting with our favorite, Nebraska Cotton, and ending with some brand-new Hemp T-Shirts, this collection shows their manufacturing prowess.

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Printed T's for Spring

Dubble Works

Dubble Works has some of the quirkiest designs in the game, so we were happy to get our hands on some of these plus more colors in the 7.7oz Fallen Cotton T.

Close-up of male model, 5'9

Spring Lands Hard!

Jackman

This is such a classic Jackman drop with a fantastic mix of accessories and heavy hitters like the ump pant in that gorgeous new Sashiko fabric.

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Stunning Spring Essentials

3sixteen

This polo will blow your hair back in softness factor, and it looks incredible + we got a secret stash of their Heavyweight Boxy T-Shirts that sold out last month. Shhh...

Scope the Release

Close-up of male model's hand in front pocket of navy nylon jacket, showing snap button and ribbed cuff.

Nylon Bomber Returns

Iron Heart

This immediate sell out from last year is back in a slightly lighter weight version that has once again nearly sold out before we even recieved it! The vest that accompanies it is no slouch either. We love to see these silhouettes styled in a modern way.

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The Heaviest T

Samurai is Back

From the heaviest brand. Samurai delivers with Sakura restock and a reverse sateen version of the mechanic cap.

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Close-up of male model, 5'9

Spring in Full Swing

Orslow

You know Spring has arrived when they start breaking out the linens. We're also restocking some major best sellers and old fabric favorites in new silhouettes.

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Free Lower 48 Economy Shipping Above $250 - Weekly Product Launches Tues, Thurs, & Sat - Click to Shop our Sale Section

Flat lay of men's selvedge denim jeans, front view, showing rolled cuffs and pocket details.

Close-up of front right pocket and coin pocket with selvedge detail on dark denim jeans

Close-up of the front lower leg and cuff of dark selvedge denim jeans, showing brown weft and visible selvedge ID.

Flat lay of selvedge denim jeans, back side view, with two rear pockets, branded patch, visible tag, and brown cuff details.

Full body front view of male model, 5'9

Full body side view of male model, 5'9

Full body rear view of male model, 5'9

Front view full body of male model, 5'9

Male model 5'9

Male model, 5'9

Male model 5'9

Male model 5'9

Male model 5'9

Close-up of male model’s right front pocket and coin pocket on dark selvedge jeans, showing texture and stitching detail. Model is 5'9

Close-up of back right side of men's selvedge denim jeans on 5'9

Close-up of male model's cuffed selvedge denim pant leg, showing side hem and selvedge ID.

Close-up front view of men's selvedge denim jeans upper thigh, dark indigo, contrast stitching, on male model 5'9

Close-up of selvedge jeans interior, showing cow print pocket lining and brown denim.

Flat lay of men's selvedge denim jeans, front view, showing rolled cuffs and pocket details.

Close-up of front right pocket and coin pocket with selvedge detail on dark denim jeans

Close-up of the front lower leg and cuff of dark selvedge denim jeans, showing brown weft and visible selvedge ID.

Flat lay of selvedge denim jeans, back side view, with two rear pockets, branded patch, visible tag, and brown cuff details.

Full body front view of male model, 5'9

Full body side view of male model, 5'9

Full body rear view of male model, 5'9

Front view full body of male model, 5'9

Male model 5'9

Male model, 5'9

Male model 5'9

Male model 5'9

Male model 5'9

Close-up of male model’s right front pocket and coin pocket on dark selvedge jeans, showing texture and stitching detail. Model is 5'9

Close-up of back right side of men's selvedge denim jeans on 5'9

Close-up of male model's cuffed selvedge denim pant leg, showing side hem and selvedge ID.

Close-up front view of men's selvedge denim jeans upper thigh, dark indigo, contrast stitching, on male model 5'9

Close-up of selvedge jeans interior, showing cow print pocket lining and brown denim.

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12.5oz - Chocolate Milk Selvedge - Strong Guy

12.5oz - Chocolate Milk Selvedge - Strong Guy

Naked & Famous

$ 218.00

The Naked & Famous Chocolate Milk Selvedge is built around one of the more inventive fabric concepts to come out of the Canadian brand's catalog. The 12.5oz Japanese selvedge denim blends 77% cotton with 23% milk protein fiber, derived from casein and extruded into yarn through a liquid spinning process before being blended with cotton. The brown-toned weft is matched to the color of chocolate milk, sitting beneath the indigo surface and becoming increasingly visible as the denim fades, adding warmth and depth that develops naturally with wear. A red-and-white twisted selvedge ID references the striped paper straws of vintage chocolate milk advertising, while cow-print pocket bags and a hair-on-hide leather patch round out a concept executed with real commitment.

12.5oz Japanese selvedge denim
77% cotton, 23% milk protein fiber (casein)
Indigo, brown-toned weft
Red and white selvedge ID
Cow-print pocket bags
Hair-on-hide leather patch
Made in Canada

Size	Waist	Upper Thigh	Front Rise	Back Rise	Inseam	Leg Opening
28	30	12	12.5	15.25	34	9.5
29	31	12.25	12.5	15.25	34	9.5
30	32.5	12.5	12.5	15.25	33.75	9.75
31	33	12.75	12.5	15.5	33.75	10
32	34	13	12.5	15.5	34	10.25
33	35	13.25	12.75	15.75	34	10.25
34	36	13.5	13	15.75	34.25	10.5
36	38	14	13.25	16	34.25	10.75
38	40	14.5	13.5	16.25	34.25	11.25
40	42	15	13.75	16.5	34	11.75
42	44	16	14	16.75	34	12
44	46	17.5	14.25	17	34.5	12.5

A variance of +/- 0.5" (1.27cm) is within tolerance.

Fit Notes: This series felt like a very traditional Naked & Famous fit to us. Tommy is wearing his standard Strong Guy size of 33. These felt fantastic in the waist, and have so much room in the leg. We would honestly recommend sticking with your true size again. Make sure to get the waist measurement where you like it, and you should be fine. Tommy is 5'9", 165lbs with a 33-34" waist.

*The Strong Guy is a relaxed straight fit; high rise, fuller in the seat and thigh that falls to a wide leg opening.*

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