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Harionago

Naked & Famous

N&F brings us yet another incredible pair of midweight jeans to complete their Spring/Summer collection, this one inspired by one of the most alluring Yokais of them all.

Male model, 5'9

Final Release

Iron Heart

It's been a long and wonderful run, and it's with heavy hearts (not pun intended) that we release our final garment from Iron Heart...for the time being. And it's a hell of jacket to go out on!

Shop the Last Release

Close-up of male model's rolled hem jeans, showcasing selvedge detail and texture with dark sneakers.

Tea-Core is Finally Back!

Pure Blue Japan

This time, with a bit of a twist. The warp yarns have been dyed brown to give you even more of the tea-core effect from day one. + Super Heavyweight Indigo Dyed Crew Tees.

Shop the Collection

Close-up front view of cream crewneck tee, showcasing ribbed collar and soft fabric texture on male model.

Lightweight Essentials

Jackman

Jackman returns with some gorgeous new colorblocked materials and lightweight trousers.

Shop the Collection

Male model, 5'9

Tank Tops & More

Dubble Works

Loopwheeled Summer essentials are back from one of our favorite brands.

Shop the Shirts

Close-up of male model's back, showing tan chinos with 'ONI' tag, athletic build, 5'9

Weapon Trousers are Here

ONI Denim

Plus, a restock in the Kiraku fabric, but in an entirely new 222 silhouette...the perfect lightweight denim for summer paired with West Point Mercerized Cotton trousers.

Male model, 5'9

The HBT Trousers Finally Made It!

Warehouse & Co

Plus, one of the fastest-selling shirts in the Strongarm CPO, some overalls and these wicked cool striped tees.

Shop The Latest

Close-up front view of rust-colored crew neck tee, worn by male model, showcasing ribbed collar and fabric texture.

Summer Knits

Loop & Weft

More incredible basics with super intricate details land from Loop & Weft.

Shop The Release

Male model, 5'9

Champing at the Bit

Studio D'artian

This is the one eveyone has been waiting for...the "Futa-Ai" jacket. It's got six other friends with it as well that aren't too shabby.

Shop The Release

Male model, 5'9

Washed Out

RGT

This Field Shirt is everything we love in a denim top. It's perfectly aged, buttery soft, and built to last. As a bonus, this kind of shirt goes with everything.

Free Lower 48 Economy Shipping Above $250 - Weekly Product Launches Tues, Thurs, & Sat - Click to Shop our Sale Section

Front view of selvedge denim jeans with cuffed hems, showcasing texture and stitching details.

Close-up of back pocket showcasing Marionago selvedge denim tag, 14oz unsinged Japanese indigo, with detailed stitching.

Close-up of selvedge denim jeans hem, showcasing raw edge and fabric texture, front view

Close-up front view of dark selvedge denim jeans showing Naked & Famous tag, orange stitching, button fly, and pocket details

Close-up front view of dark selvedge denim jeans, showcasing front pocket, orange stitching, and button details.

Back view of dark selvedge jeans with rolled hems and branded patch on rear pocket

Male model, 5'9

Male model, 5'9

Male model, 5'9

Male model, 5'9

Male model, 5'9

Male model, 5'9

Male model, 5'9

Male model, 5'9

Male model, 5'9

Male model, 5'9

Close-up back view of dark selvedge denim jeans on male model, showing rear pocket with contrast stitching and copper rivets

Male model, 5'9

Close-up side view of male model's cuffed selvedge denim hem with orange stitching, paired with dark canvas sneakers

Close-up front view of dark selvedge denim jeans with orange stitching, worn by male model.

Front view of selvedge denim jeans with cuffed hems, showcasing texture and stitching details.

Close-up of back pocket showcasing Marionago selvedge denim tag, 14oz unsinged Japanese indigo, with detailed stitching.

Close-up of selvedge denim jeans hem, showcasing raw edge and fabric texture, front view

Close-up front view of dark selvedge denim jeans showing Naked & Famous tag, orange stitching, button fly, and pocket details

Close-up front view of dark selvedge denim jeans, showcasing front pocket, orange stitching, and button details.

Back view of dark selvedge jeans with rolled hems and branded patch on rear pocket

Male model, 5'9

Male model, 5'9

Male model, 5'9

Male model, 5'9

Male model, 5'9

Male model, 5'9

Male model, 5'9

Male model, 5'9

Male model, 5'9

Male model, 5'9

Close-up back view of dark selvedge denim jeans on male model, showing rear pocket with contrast stitching and copper rivets

Male model, 5'9

Close-up side view of male model's cuffed selvedge denim hem with orange stitching, paired with dark canvas sneakers

Close-up front view of dark selvedge denim jeans with orange stitching, worn by male model.

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14oz - Harionago Selvedge Jeans - True Guy

14oz - Harionago Selvedge Jeans - True Guy

Naked & Famous

$ 228.00

The Naked & Famous Harionago Selvedge draws its name and its character from one of Japanese folklore's most striking figures, the yōkai Harionago, the Barbed-Hair Woman, a supernatural spirit whose long, thorn-like hair was sharp, tangled, and inescapable. The connection between myth and material is direct: the 14oz Japanese selvedge is woven at low tension and left unsinged, allowing the surface fibers to remain wild and bristled, mirroring the creature's untamed hair in textile form. Custom artwork by Canadian artist Jacqui Oakley reinforces the narrative throughout. The rope-dyed indigo and visible irregularity of the low-tension weave give the fabric a raw, expressive character that will only intensify as it fades. A limited edition piece finished with antique copper hardware and a vegetable-tanned leather patch with black foil emboss.

14oz 100% cotton Japanese selvedge denim
Low-tension woven, unsinged finish
Indigo rope-dyed
Custom artwork by Jacqui Oakley
Vegetable-tanned leather patch with black foil emboss
Antique copper hardware
Button fly
Limited edition
Made in Canada

Size	Waist	Front Rise	Back Rise	Upper Thigh	Knee	Leg Opening	Inseam
28	29"	11.75	14.5	11.75	8	7	34
29	30.25	12	14.75	12	8	7.75	34.5
30	30.5	12	14.75	12.25	8.25	7.75	33.75
31	31.5	12	14.75	12.25	8.5	8	34.5
32	32.5	12.25	14.75	12.5	8.75	8	34
33	33.5	12.25	15.25	12.75	8.75	8	33.75
34	35	12.5	15.25	13.25	9	8.25	34.25
36	37.5	12.75	15.25	13.75	9.25	8.75	34.25
38	38.5	13	15.75	14.25	9.75	9	34.25
40	41.5	13.25	16.25	14.75	10	9.5	34.5
42	43	13.25	16.5	15.25	10.5	9.75	34.5
44	44.5	13.5	16.75	15.75	10.75	10.25	34.75

A variance of +/- 0.5" (1.27cm) is within tolerance.

Fit Notes: This round was much more true to the Naked & Famous standards, so Tommy is wearing a size 34. We would recommend you stick with your standard N&F size on this one. Tommy is 5'9", 165lbs with a 33-34" waist.

*The True Guy is a straight leg fit with a medium rise along with extra room in the seat and thigh that falls straight from knee to hem.*

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